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What we do

Six ways we bring eyewear to market.

We import, hold stock in Mumbai and supply the people who sell eyewear. Here is who each service is for, and how it works.

01

Distribution and wholesale

We import, clear customs, hold stock in Mumbai and supply opticians, multi-brand stores and distributors.

Who it is for
Opticians, multi-brand stores and distributors, and eyewear brands that want a partner on the ground in India.
How it works
For the brands we bring into India, we handle import and customs clearance, then hold the stock at our office and warehouse in Lalbaug, Mumbai, ready to move. From there we supply premium optical and multi-brand stores, and distributors who serve their own networks. We also supply Ray-Ban and Ray-Ban Meta in Mumbai, as EssilorLuxottica’s authorised distributor. Brand partners get sell-through reporting and honest feedback from the market, so they know how their product is selling.

02

Private label and OEM

Eyewear under your own brand. We work with our manufacturing partners on private label and OEM projects.

Who it is for
Brands, retailers and corporate buyers who want eyewear under their own name.
How it works
Tell us what you have in mind: the styles, the quantities and when you need them. We work with our manufacturing partners to develop and produce the range under your label, as private label or OEM work. Once it is ready, we can hold the stock in Mumbai and supply it through the channels we use every day: wholesale, corporate gifting, rewards platforms and online marketplaces. We share honest feedback along the way, so the range suits your market.

03

Corporate gifting

Sunglasses people actually keep. Bulk orders for festive gifting, welcome kits, dealer contests and long service awards.

Who it is for
Corporate teams choosing gifts for employees, dealers and sales teams.
How it works
Sunglasses make a gift people actually keep and use. We supply bulk orders for the year’s key moments: Diwali and festive gifting, New Year, financial year-end incentives from January to March, and summer campaigns from March to June. We also supply dealer and sales contests, employee welcome kits and long service awards. Our own label, Micelo Martin, is made for everyday wear and for gifting, with a kraft gifting kit or a navy gift box. Every pair of Micelo Martin sunglasses is polarised. For corporate buyers in Mumbai, we also supply Ray-Ban and Ray-Ban Meta.

04

Rewards and loyalty

Ready-to-list ranges for rewards platforms, with drop-ship fulfilment or stock bought outright.

Who it is for
Rewards and loyalty platforms that want to add eyewear to their catalogue.
How it works
We prepare ready-to-list ranges, so a platform can add eyewear without building a range of its own. There are two ways to work with us. With drop-ship fulfilment, the platform lists the products and we send each order to the member. Or the platform buys stock outright. Our own label, Micelo Martin, is already sold through rewards platforms. In Mumbai, we also supply Ray-Ban to rewards partners. Tell us how your platform works, and we will come back with options.

05

Online and marketplaces

Listings and operations across India’s major marketplaces.

Who it is for
Brands that want to sell on India’s major marketplaces, without running the listings and the day-to-day work themselves.
How it works
We list products on the major marketplaces and run the operations behind those listings. For brand partners, this sits alongside wholesale, corporate and rewards channels, so online is part of one plan rather than a separate project. Our own label, Micelo Martin, is sold this way, on the marketplaces and on micelomartin.com. As with every channel, we share sell-through reporting and honest feedback on how each product is doing.

06

Export

Micelo Martin for overseas buyers. We welcome enquiries from around the world.

Who it is for
Buyers outside India who want to carry Micelo Martin, our own label.
How it works
Export is for Micelo Martin only. The label is made for everyday wear and for gifting. In India it sells through corporate gifting, rewards platforms, online marketplaces and micelomartin.com. We welcome enquiries from buyers around the world. Tell us about your market and how you sell, and we will come back with options.

Channel map

Four brands, one hub, six channels

Our office and warehouse in Lalbaug, Mumbai, sits at the centre. From there, each brand reaches the channels that suit it.

Ray-Ban and Ray-Ban Meta: supplied in Mumbai only.

Gifting calendar

A year of gifting moments

Corporate gifting runs all year, with a few clear peaks. For Diwali, plan early: approvals usually happen in August and September.

All yearWelcome kits, dealer contests, long service awards.

  1. January to March

    Financial year-end incentives

  2. March to June

    Summer campaigns

  3. October and November

    Diwali and festive

    Approvals usually happen in August and September.

  4. December

    New Year

Why Sunglow

Why work with us

  • Years in eyewear

    Optical retail in Parel from 1999, then distribution and wholesale.

  • Retailer relationships

    Built across India over 25+ years.

  • Stock held in Mumbai

    Our Lalbaug warehouse keeps stock ready to move.

  • Honest sell-through feedback

    We report how products sell, and say plainly what the market thinks.

Let’s talk eyewear.

Tell us about your brand or what you are looking for, and we will come back to you.

Work with us